The Motley Fool is a multimedia financial services company founded in 1993 by two brothers, David and Tom Gardner.
What started as a small-time monthly investment newsletter that David and Tom would send out to family & friends, eventually turned into a worldwide financial advisory services company that now reaches in excess of 30 million people each month.
So, you say you want growth? It’s clear that The Motley Fool knows all about growth. David and Tom have taken their company from nothing to a multi-million dollar machine at this point.
The only question remaining – can they help you do the same with your portfolio?
What Does The Motley Fool Have to Offer and Who is it For?
The Motley Fool is no longer a small operation with limited service offerings. It’s a robust platform that can help investors of any kind – from beginners to experts.
Through both online and offline products and services, The Motley Fool aims to help people take control of their financial lives.
This is a platform built for the average Individual/Retail Investor looking to achieve market-beating returns on a long-term, buy-and-hold basis.
Overall, they describe themselves as having a ‘business owner’ mentality as opposed to a ‘stock picker’. They’re not looking for quick in-and-out trades, but long-term value holds.
Free Content on Fool.com:
The Motley Fool’s award-winning website publishes hundreds of articles each week for your consumption. These articles cover various financial topics such as value investing, dividend stocks, tax tips, social security benefits, credit card debt, college savings, mortgage interest rates, etc. You name the personal finance topic…they cover it. [Check Out Fool.com]
The Motley Fool offers a family of premium newsletters for investors looking for specific, actionable stock recommendations. The most popular being Stock Advisors, which has tripled the return of the S&P 500 since it launched in 2002. Other popular ones include Rule Breakers, focused on innovative companies with potential to disrupt entire industries, and Inside Value, focused on great companies at beaten up or misunderstood prices. [Check Out All Newsletters]
David and Tom Gardner have authored several New York Times, USAToday, BusinessWeek, and Amazon.com bestsellers. A couple of the most popular ones include The Motley Fool’s Rule Breakers, Rule Makers, The Motley Fool Investment Guide, and Motley Fool Million Dollar Portfolio. [Check Out Best-Selling Books]
Media and Podcasts:
In addition to articles, guides, newsletters, and books, The Motley Fool also offers commentary on various radio & TV shows. A handful of syndicated podcasts can be listened to as well, including Motley Fool Money, Market Foolery, and Industry Focus. Keep up to date with business and investing news. [Check Out All Podcasts]
The Motley Fool’s Philosophy is Buy-And-Hold, Not Timing the Market:
While the information and tips provided within The Motley Fool platform are wide-ranging on various trading, investment, and personal finance concepts, it’s clear that their bias stands on the side of long-term investing, not short-term trading.
That being said, The Motley Fool simply isn’t suited for day traders, swing traders, or anyone with a short-term, technical focus. Their philosophy is to invest in solid business with the mindset of never having to sell.
Of course they do sell for various reasons, but the point is – when they make a recommendation or provide a ‘buy’ alert – they’re doing so with the idea of holding the position for one to two years (at a minimum).
If you consider yourself more of a short-term trader looking to capture profits within weeks, days, or even hours, then The Motley Fool won’t be a good fit for you.
How to Know For Sure if The Motley Fool is Right For You:
Unfortunately, The Motley Fool is not for everybody. Just like any other service, it can’t cater to every type of trader and investor. Here are some points to consider if it’s right for you:
- Do You Have a Long-Term Outlook and Prefer to Build Wealth Steadily Over Time?
- Do You Want to Be in Complete Control of Your Financial Future?
- Do You Have a Strong Desire to Beat the Market on a Consistent Basis?
If you answered yes to these questions, then The Motley Fool is probably a good fit for you. All of their newsletters focus on long-term wealth generation with the goal of consistent, market-beating returns.
As a service provider, they want to empower, enrich, and amuse every single subscriber through information and education.
History of The Motley Fool – Timeline of Important Events:
As The Motley Fool closes in on its 25-year anniversary, it’s important to look back to how it all started. From less than a hundred subscribers in 1993 to millions today, David and Tom Gardner have come a long way since then.
Here are some of the most notable events in their history:
1993: David and Tom published a 16-page newsletter titled The Motley Fool and sent it out to 1,000 friends and family members. 37 of those people took them up on their offer for an annual subscription priced at $48.
1994: David and Tom’s discussion board on the topic of investing became the most popular finance site on AOL. A few short months after that, The Motley Fool officially debuted online.
1996: David and Tom are featured on the cover of Fortune magazine.
1999: Fool.com wins a Webby award for Best Finance Site.
2002: The Motley Fool launches Motley Fool Stock Advisor, its most popular newsletter.
2003: The Motley Fool expands its service line with the launch of Hidden Gems (focused on undercover small-caps) and Income Investor (focused on stocks that pay solid dividends).
2004: The Motley Fool continues its newsletter expansion with the launch of Inside Value (modeled after Warren Buffet’s value investing approach) and Rule Breakers (focused on explosive growth stocks).
2008: The Motley Fool celebrates its 15th anniversary.
2010: Motley Fool Money podcast debuts on radio stations across America.
Netflix +6,200%, Disney +5,900%, and Tesla +850% Since David & Tom’s Initial Recommendations:
I’m cherry-picking returns here, but The Motley Fool’s track record shows the ability to Beat the Market on a consistent basis – simple as that.
Unfortunately, you can’t go back in time and take advantage of these massive gains now, but David & Tom are researching new opportunities just like these each and every day.
As you may or may not know, David Gardner was an early investor in Amazon.com, a position that’s up roughly 5,700% at this point in time. Similar gains can be yours with the right guidance and education.
Conclusion – Is the Motley Fool a Legitimate Platform or a Scam?
Overall, The Motley Fool provides a wide range of financial solutions for investors through stock, investing, and personal finance resources. It’s not a scam, but explosive returns certainly aren’t guaranteed.
Yes, David and Tom Gardner have an outstanding track record, but there’s never any guarantee of future results, even though their flagship newsletter, Stock Advisor, has tripled the market since inception.
In the end, millions of investors turn to The Motley Fool for a reason – the ultimate goal of financial freedom through smart, long-term investing.
Written by Matt Thomas (@MattThomasTP)
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